With the vision of "MODERN : LONG LIVE CRAFTS", A.Dupré is a womenswear brand that mixes natural materials and Indian handicraft with contradictory elements to create new possibilities of handicraft.
The brand makes use of hand-spun and hand-woven fabrics produced by artisans in the villages of West Bengal, where the idyllic Indian landscape spreads out. The sound of hand-loom weaving echoes from the houses, the vastness of the land, the lush greenery and the sounds of the many animals in the village represent the essence of craftsmanship that has been going on since before the words ethical, sustainable and organic were born, and teach us many hints for surviving in the future. We feel that it teaches us a lot about how to survive in the future. In India, a variety of traditional handicrafts rooted in the land and climate still remain.
A.Dupré purpose is to mix and sublimate these casual materials and contrasts, to highlight the traces of handicraft and to present them in a contemporary way.